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Kishi
Takayoshi Kishimoto. Creative Direction, Film Direction, Interactive.
Comcast Town
For Comcast / Goodby, Silverstein & Partners SF
An online community where you can live in and design your own room.
When you move in to the town, you can play some mini games hidden in town, visit someone else’s home and leave messages, give them gifts, earn some coins, then buy furniture to make your room more you like. Comcast Town was one of the first websites which used Facebook Connect to register the site.
Comcast has the privilege of being one of the most hated companies in all of America. In spite of all the negative feelings directed towards them Comcast continues to offer some of the best digital home services around. So how do we make people feel more comfortable with the brand and allow them to interact with Comcast in a more friendly manner? You invite them to move into Comcast Town.
2010 One Show Interactive - Bronze Pencil
Featured in 2010 Creative Review Annual
FWA Site of the Day - April 2, 2009