Captain’s Conquest (2012)
Captain’s Conquest is a massively multiplayer mobile game based on the bravado, leadership, and skill of the real Captain Henry Morgan. This mobile engagement platform invites you to live as the Captain did, rising through the ranks to legendary status. The game transforms your physical and social world into the high seas of adventure. Real locations, real friends and real physical objects become game pieces in a multiplayer world for you to build your own legend. Begin by locating rivals near you and challenging them in an accelerometer-based 3D ship-to-ship battle mode. Join a fleet and compete for control of the nation. Prove your skill in battle and explore your city to rise through the ranks to become Captain of the entire fleet. Conquer your own city by docking your ship at your favourite Foursquare locations. There, trade any of the eighty valuable items in a virtual economy. Unlock even more loot by scanning real bottles of Captain Morgan using the innovative scope feature. Finally, toast your conquests by sharing to Facebook and Twitter, and watch thousands of players battle for bragging rights in a real-time feed featured on the Captain Morgan Facebook Page.
Cannes Lions 2012 - Bronze Mobile
FWA Mobile of the Day - July 2, 2014
More behind the scene you can see here.
http://www.unit9.com/project/captains-conquest-case-study